The true story of how Ray Kroc, an Illinois salesman, met Mac and Dick McDonald, who ran a burger business in 1950s Southern California. Kroc was intrigued with the brothers' quick food preparation technology and spotted franchise possibilities. He maneuvered himself into a position where he could take over the company from the brothers and build a billion-dollar empire.
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The true story of how Ray Kroc, an Illinois salesman, met Mac and Dick McDonald, who ran a burger business in 1950s Southern California. Kroc was intrigued with the brothers' quick food preparation technology and spotted franchise possibilities. He maneuvered himself into a position where he could take over the company from the brothers and build a billion-dollar empire.
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